Intro
The most authoritative conference that brings together business-side and technology-side decision makers to increase their skills in the management and decision making processes of financial info structure in an ever changing world. Executives responsible for technology and innovation initiatives discuss their experiences in the selection, implementation and execution of technology and operations to enable the complex business processes of banks. This Conference has become Asia’s single most important annual meeting of senior decision makers in the region.
Finance Technology and Innovation Management Conference is designed:
- For senior executives responsible for transformation and “change-the- bank” projects to share and compare experiences.
- An opportunity for decision makers in financial institutions, from senior executives to business owners to understand how technology enabled process changes can move their competitive capability to the next level.
- As a platform for regulators to educate practitioners about recent and forthcoming financial industry regulations that have strong implication for technology and operations.
- To share and compare experiences with collaborative learning through benchmarking and the sharing of developments.
Who will attend this conference?
- Senior executives from the business and technology units of financial institutions who want to stay up to date on the latest thinking and innovations as well as those looking to upgrade their skills.
- Businesses that provide the latest technology solutions, developments and supporting services to financial institutions.
- Banking and market regulators who work with financial institutions and technology providers to achieve better standards and more consistent compliance.
Agenda: Day 1
| 26th April 2012 | |
| 07:30 –08:30 | Registration |
| 08:30 – 10:45 | Summit Opening Session Welcome notes
Keynote Address by Prasarn Trairatvorakul , Governor, Bank of Thailand Leadership Dialogue with Richard M. "Dick" Kovacevich, Former Chairman of the board of directors, CEO of Wells Fargo & Company and Banthoon Lamsam CEO of Kasikorn Bank Panelist:Richard Brown, Head of treasury services, Asia Pacific, BNY Mellon Paul Jameson, Global Director for Financial Industry at Cisco |
| 10:45 – 11:30 | Tea/Coffee Break |
| 11:30 – 12:30 | Next Generation Customer Experience
t is time for the banking sector to transform rapidly amidst the critical challenges of tougher competition, technology advancements, changing customer preferences, regulatory pressures and major thrust into alternate channels adoption. Consumers are now demanding anywhere, anytime banking services and want to consume all services that they can consume today at branch across all channels as far as regulatory framework permits those. This has created the need for diverse banking products, services, and distribution channels along with high-quality and consistent service delivery across multiple touch-points. CEM (Customer Experience Management) addresses the above needs by combining power of Retail banking CRM integrated tightly with Remote Expert (Anytime anywhere expert availability tied with banks Multi-Channel strategy including Online, Mobile, Contact Center, Kiosk, Branch based Video End Points etc). Using CEM banks could measure profitability per customer per segment, check campaigns success, reduce sales leakage, provided consistent information, scale expertize easily across channels leading to increased CSAT scores and stronger relationship portfolio with customers. Our panel of experts will discuss how all these needs can be met through innovations today. Speakers and cases in this session include:
Moderated by Matthew Dooley, Director, Connected Thinking |
| 12:30 – 14:00 | Luncheon |
| 14:00 – 15:00 | The advent of "integrated banking” and the race to create a fully integrated service.
The race is now on for institutions to focus on leverage systems to better achieve operational efficiency and customer satisfaction. With increased customer expectations for service that meet their needs, how can institutions create fully integrated touch points for customers? Our panel of experts will pin-point how bank transformation will be the key driver in success. Speakers and cases in this session include:
Moderated by Carol Wheatcroft, Associate Director Research, The Asian Banker |
| 15:00 – 16:00 | How can you be a pioneer in using data & analytics and gain a competitive advantage
The technology world is abuzz with developments in the field of big data and these developments are trickling into financial services industry. Data visualization and real analytics are staples of customer experience, business analytics and revenue generation. Customer data still sits in silos across business lines and the various data entry points are managed by specific individuals across the enterprise. There is a great deal of mismanagement of data as each segment seeks to maximize the potential of their own line, rather than see a holistic and life-cycle view of the customer. Leveraging the data to its fullest extent using analytics and management will yield better revenue and sustainability to financial institutions.
Speakers and cases in this session include:
Moderated by Alexander C. Escucha, First Vice President, China Banking Corp |
| 16:00 – 16:30 | Tea/Coffee Break |
| 16:30 – 17:30 | Increasing competitiveness and cost-efficiency through effective enterprise-wide process optimization and automation In an increasingly cut-throat and competitive financial environment where profit margins are constantly shrinking, operational efficiency is being pushed evermore to the forefront of company strategy. Globalisation also means that financial institutions across the region are scrutinizing their levels of efficiency in order to fight off competition from what are often more operationally streamlined and technologically advanced rivals. In this session, participants will discuss their experiences and challenges in the identification of operational inefficiencies and lessons in process optimization. Speakers and cases in this session include:
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*Please note that we are in various stages of confirming speakers/panellists.
*The Asian Banker reserves the right to change the price without prior notice.
Agenda: Day 2
| 27th April 2012 | |
| 08:00 – 09:00 | Registration |
| 08:30 – 09:00 | Social Media: Are we on course for The Arab-Spring of financial services?
It has never been as important to understand and engage effectively with customers on social media channels as is going to be. The “mobile-native” generation is constantly creating and breaking new grounds in brand recognition and marketing success. How are financial services companies geared to engage with this influential audience. Will the lack of understanding of this powerful group be the undoing of some of the major banking players through targeted campaigns such as Reddit’s: Bank of America change bank day.
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| 09:00 – 10:00 | Upgrading Core Banking systems on quick sand
Business leaders now appreciate the value of IT - it is more than a set of business tools and an operational cost on the business. The Financial services industry views IT as a strategic asset, and nothing is more strategic than a modern and fully functional core banking platform. The demands and expectations of Technology are growing exponentially with the sales, products and marketing functions looking for faster turnarounds, very little or no effort in creating demand for the products and services. This has pushed banks to renew and relook at their business platform. Also this had led the banks being at greater risk of outages as existing systems and applications are brought together, with overworked, understaffed teams under tight budgets. Isn’t it inevitable that past investments in hardware and software applications that require frequent upgrades continuous changes to the legacy business applications and being forced to the lowest cost option would produce a catastrophic result? Yet, lost consumer confidence in banks goes to the heart of the business; anything that undermines people's perceptions that their money is safe and secure will undermine people's confidence with their bank and technology glitches do just that. Banks in Asia have the opportunity to expand and address growth in the region with operations in new geographies. With a very competitive, demanding consumer and regulatory outlook, the banks are under tremendous stress right now and banks do not have unlimited time or funding to address these issues today. Speakers and panellists in this session will address the essential ingredients to deliver the best results for business, the trade-offs expected in building the organization capabilities while address growth and evolving regulatory requirements.
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| 10:00-11:00 | Applied mobility and the need for banks to lead the adoption of disruptive innovations
Across the globe and especially in emerging markets, mobile based services are already outpacing traditional channels and the rapid pace of adoption is changing market dynamics like never before. However, a great number of banks are ill-equipped to handle the transition once disruptive technologies such as these develop. With the advent of Google wallet, Paypal mobile payments and the recent announcement of the inclusion of NFC in the next version of iOS and Android mobile based payments are sure to race ahead in the next few years. How can banks ensure that they are agile enough to quickly and efficiently address the rise of emerging technologies? Speakers and cases in this session include:
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| 11:00 – 11:30 | Tea/Coffee Break |
| 11:30 – 12:30 | Crossing Channels: improve the end-customer experience by creating vertical solutions. There is little point in spending millions on the latest tech innovations if they are not put to use in the most effective manner possible whilst working cohesively with other functions and systems. In this session we will discuss the architecture and guidelines to successfully reduce operational cost while improving channel efficiency, addressing the essentials of channel integration, channel innovation, channel migration, automation and aligning IT with the overall organizational business strategy. Our panel of experts will discuss exactly what is meant by alignment and how their organizations have taken steps to turn the theory into practice. Speakers and cases in this session include:
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| 12:30 – 14:00 | Luncheon |
| 14:00 – 15:00 | Operational Risk and Cyber Security: How do we measure how much is enough?
With such an enormous reliance on IT for every single aspect of a bank’s business, the burden of responsibility for those engaged in ensuring the smooth and effective running of a bank’s IT processes is almost overwhelming. With attacks from internet meme’s such as Anonymous and Lulsec on governments and institutions created incalculable damage to reputation and confidence being shaken following natural disasters in Bangkok, Christchurch and Japan that have shown how bank operations can be crippled when disaster recovery infrastructures are not put in place. In this session our expert panel will look at what are the best practices for having a resilient IT infrastructure, cyber security and most importantly how senior decision makers justify the cost vs. the possible risks? Speakers and cases in this session include:
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| 15:00 – 16:00 |
Managing the risks whilst lowering costs with web-based enterprise services As cloud computing finishes the initial phases of hype and resistance, banks are discovering that it is a significant enabler to get products, applications and even customized messages quicker and cheaper into the market. As success stories multiply and draw attention to the real benefits of cloud computing, CIOs must be ready to convince their board and heads of business lines that a long-term investment and alignment to the available cloud computing capabilities is justified whilst mitigating the continued concerns regarding the risks involved.
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| 16:00 – 17:00 | Closing Keynote Dialogue
Looking forward to upcoming trends has always been difficult this has been exasperated with the rapid technological developments across the globe. This rapid development has allowed a new type of collaboration and competition as the world has become flat. Our panel of expert strategists, business leaders and technologists from around the world will discuss disruptive innovation across a range of industries and explore the trends in the coming year. |
*We are in various stages of confirming the proposed speakers/panelists.
For further details about the program, please contact Mr. Oliver Blokland at oblokland@theasianbanker.com or at Tel: (86) 10 5869 3492
Pre-Conference Training Agenda
Tapping into Social Media
Wednesday, 25 April 2012 | 1:00 PM to 5:00 PM (4 hours)
Introduction to Social Media and Search Engine Marketing for Financial Services
The explosion of the popularity of social media as a platform of interaction for individuals and institutions alike offers new channels of communication between businesses and customers. Banks that are able to quickly and creatively tap into the opportunities afforded by social media would find themselves amazed by not only the depth of customer insight that could be gleaned through analytics, but also provide newer ways of reaching out to and engaging customers, better target new services and offerings, as well as strengthening their own brands in the process.
We now offer a practical course for you to tap into, understand, and create an impactful online presence through social media and search engine marketing. We will help you to understand how to utilize search engine marketing to create awareness among customers and potential customers alike, driving up your sales, and best extracting business value from social media by leveraging on Facebook, Linkedin and Twitter as tools towards an effective marketing strategy. Discover the secrets of social media and find out how other banks and financial institutions of today are successfully using it for networking for community building, product research, customer service, marketing and transparency.
| April 25th 2012 | |
| 13:00 – 13:30 | Introduction
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| 13:30 – 15:00 | Getting Started with Search Engine Marketing (SEM)
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| 15:00 – 15:15 | Break |
| 15:15 – 16:30 | Extracting Business Value from Social Media
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* Please note that we are in various stages of confirming speakers/panellists.
* The Asian Banker reserves the right to change the price without prior notice.
